|Every homeowner wants to make sure they get the best price when selling their home. But how do you guarantee that you receive maximum value for your house? We are heading into prime selling season here in Schuylkill and Berks Counties. You want to price your home carefully – to maximze how much you get. Here are two keys to ensuring you get the highest price possible.
1. Price it a LITTLE LOW
This may seem counterintuitive. However, let’s look at this concept for a moment. Many homeowners think that pricing their home a little OVER market value will leave them room for negotiation. In reality, this just dramatically lessens the demand for their house (see chart below).
Instead of the seller trying to ‘win’ the negotiation with one buyer, they should price it so that demand for the home is maximized. By doing this, the seller will not be fighting with a buyer over the price, but will instead have multiple buyers fighting with each other over the house.
Realtor.com gives this advice:
2. Use a Real Estate Professional
This, too, may seem counterintuitive, as the seller likely believes that he or she will net more money if they don’t have to pay a real estate commission. With that being said, studies have shown that homes typically sell for more money when handled by a real estate professional.
Our office is a small firm of highly experienced agents who know how to negotiate for your best interests. We’ll handle everything from the pre-listing marketing details, hire a professional photographer to shoot your home and present it online in it’s best light, and we have a marketing coordinator to handle pushing out the marketing to all the websites we use. We use facebook ads and instagram. We are where the buyers are looking – but finding the buyer is only the beginning. Once we find a buyer we handle the paperwork, negotiating, and guiding you to close.
Research posted by the National Association of Realtors revealed that:
Price your house at or slightly below the current market value and hire a professional. This will guarantee that you maximize the price you get for your house.
We have a professional photographer on staff and a marketing coordinator. You’ll get top level service and communication throughout the process, backed by a 100% satisfaction guarantee. We are recognized as an accredited member of the Leading Real Estate companies in the world. That’s what sets our office apart from the rest.
How to get the most money when selling your home
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Our agents write often to give you the latest insights on owning a home or property in the local area.